Seven companies to represent Pakistan in Malaysian trade expo

Founder Editor Tazeen Akhtar..

Kuala Lumpur, Malaysia (Diplomatic Desk) Business leaders and entrepreneurs from seven Pakistani companies are set to attend the 7th edition of International Trade Malaysia (INTRADE) starting in the Malaysian capital on Tuesday.The three-day event held annually in Kuala Lumpur is expected to draw hundreds of exporters from all over the world and seen as offering opportunities for networking, business match-making, exchange of ideas and expertise amongst the business fraternities from different countries.

The Pakistani delegation participating in the event under the joint aegis of Trade Development Authority of Pakistan and the High Commission for Pakistan in Malaysia comprises business leaders and representatives from Seherish Manufacturing, Star Fabrics, Wyne Oriental Traders, Abee Rugs, Candyland Marketing, Carpet Inn and Shairose Exclusive Outfits.

This year’s Intrade is focusing on four key clusters, including building materials, electrical & electronics and information & communication technology, manufacturing support and lifestyle. Pakistani companies are exhibiting under the rubric of lifestyle. An information counter would also be set up at the venue by the Pakistan Mission in Kuala Lumpur to provide facilitation to the participating Pakistani companies.

Welcoming the participation of the Pakistani delegation in the Intrade, High Commissioner for Pakistan to Malaysia Mr. Shahid Kiani said the event was a good opportunity for enhancing trade and investment flows of products and services between Pakistan and Malaysia. “Given the fact that both Pakistan and Malaysia are signatories to Free Trade Agreement, the event should be leveraged to the maximum by businessmen and traders from both countries to enhance bilateral trade and maximize business collaborations,” he said.

He said the participation of Pakistani companies in the INTRADE 2013 would also provide them international exposure and an ideal platform to launch and market their products and services besides exploring new markets on a global level. “Our companies should use the event to develop key business alliances, strategically position and grow their businesses and raise their companies’ profiles in the international market,” he said.

It may be added that INTRADE is the Malaysian counterpart of Expo Pakistan. A delegation comprising over 100 businessmen and entrepreneurs from Malaysia, including a business delegation from INTRADE, also attended the Expo Pakistan held in Karachi two months ago. “A return visit by the Pakistani traders and businessmen under the banner of Trade Development Authority of Pakistan reflects on the significance we attach to enhancing bilateral ties in the field of trade and commerce with Malaysia,” added Mr. Shahid.

23th November 2013